EVENT FORMATS

One platform.
Built for every kind of event.

Apella is a flexible platform for virtual-, in-person- or hybrid events.

Delivering seamless engagement and results, anywhere, anytime.
One platform, all event types
Apella supports every major event style-whether in-person, virtual, hybrid or year-round communities. From trade shows to academic networks, it brings consistency and quality across formats. Event planners can rely on a single platform to manage diverse requirements without needing multiple tech solutions.
Seamless experiences across all formats
Apella ensures everyone-remote or on-site-shares the same event quality. Interactive tools like real-time chat, AI-curated agendas and smart scheduling create a unified experience. Whether at a webinar, product launch or multi-day summit, participants are engaged and connected throughout.
Smart tools for measurable outcomes
The platform enhances efficiency with AI-driven matchmaking, automated scheduling, and actionable analytics. Organisers gain valuable insights while reducing admin workload. Every meeting, session and interaction is tracked, helping to deliver clear ROI and improve event impact across industries and formats.
One experience, two audiences

Hybrid Events

Apella transforms hybrid events by delivering a unified platform where all attendees - whether in-person or virtual - enjoy equal access, seamless scheduling, real-time engagement, and insightful analytics, creating one connected experience.
Seamless events, hassle-free coordination

In-Person Events

Apella simplifies in-person events by streamlining registration, badge printing, and room management. With AI-driven meeting scheduling, mobile access, and real-time feedback, organisers gain clarity and confidence to create seamless, engaging experiences.
Host digitally, connect meaningfully

Virtual Events

Apella revolutionises virtual events by offering intelligent matchmaking, interactive live sessions, and seamless access without downloads. It creates personalised, engaging agendas and delivers actionable insights for meaningful, measurable outcomes.
Elevate every touchpoint easily

Webinars

Apella turns webinars into powerful engagement tools by combining targeted registration, interactive features, and smart follow-ups. Seamlessly manage audiences, boost participation, and nurture meaningful connections beyond each session.
Large-scale events, personalised

Conferences

Apella transforms large conferences into seamless, personalised experiences with AI-curated agendas, easy scheduling, meaningful networking, and real-time updates-ensuring every attendee engages fully while organisers gain clear data to optimise future events.
Every moment optimised end-to-end

Trade Shows

Apella transforms trade shows by enabling qualified, AI-driven meetings and live scheduling, ensuring meaningful connections. Accessible on any device, it delivers real-time updates and valuable insights, maximising engagement and ROI.
First impression to lasting impact

Product Launches

Apella transforms product launches into meaningful business momentum by targeting the right audience, scheduling pre-booked meetings, enabling live interaction, and providing clear analytics to measure success.
Smarter collaboration, stronger outcomes

Academic Events

Apella powers more connected academic events with AI matching, personalised schedules, and engagement tools - helping institutions drive collaboration, support student success, and measure impact across all formats.
Simplifying scalable field marketing

Field Marketing

Apella streamlines field marketing and roadshows by simplifying audience targeting, scheduling, and on-site engagement. It delivers personalised, scalable events with less admin, seamless check-ins, and clear insights for stronger outcomes.

Frequently asked questions

Can Apella support both in-person and virtual participants at the same event?
Do I need different tools for webinars, roundtables and large-scale events?
Can Apella support long-term, community-based engagement?
Is it easy to switch formats between events or campaigns?

Ready to see Apella in action?

Experience how Apella transforms networking from guesswork to guaranteed outcomes. Whether you're planning your next major event or nurturing an ongoing community, we'll show you how to simplify complexity - and deliver results.