Event Formats
Product Launches






First impression to lasting impact

Whether unveiling a breakthrough innovation or showcasing multiple solutions, Apella transforms product moments into lasting business momentum. By combining smart scheduling, targeted matchmaking, and real-time engagement tools, our platform ensures every launch is personal, purposeful, and results-driven. This approach creates meaningful connections that benefit both your team and your audience alike.
Apella ensures your product launches reach the right audience and deliver real engagement.

Targeted invitations and curated attendance
Attract the right audience effortlessly using branded registration flows, advanced segmentation tools, and seamless CRM integration. Apella enables you to connect with key prospects, media representatives, and decision-makers, allowing you to personalise and tailor their experience from the very beginning for maximum engagement and impact.

Pre-booked meetings with qualified prospects
Apella’s AI intelligently connects attendees with the most relevant product specialists, sales teams, or demo sessions, then automatically schedules meetings according to availability and intent. This ensures no chasing or scheduling conflicts-just smooth, meaningful conversations that are already underway and ready to engage.

Live interaction and feedback tools
Use polls, Q&A sessions, surveys, and live chat to collect real-time insights throughout your event. Whether it’s held in person or online, Apella transforms passive viewing into active participation, providing your team with immediate, actionable feedback to enhance engagement and overall event success.

Clear analytics to prove product traction
Gain clear insight into what truly resonated, who actively engaged, and where interest successfully converted. With comprehensive visibility across meetings, sessions, and follow-ups, Apella provides the essential data you need to accurately measure success and continuously refine your future outreach strategies.
Seamless Product Launches Driving Engagement and Impact
Apella transforms product launches into meaningful business momentum by targeting the right audience, scheduling pre-booked meetings, enabling live interaction, and providing clear analytics to measure success.


Ready to see Apella in action?
Experience how Apella transforms networking from guesswork to guaranteed outcomes. Whether you're planning your next major event or nurturing an ongoing community, we'll show you how to simplify complexity - and deliver results.
