Event Formats
Field Marketing and Roadshows
Simplifying Scalable Field Marketing
Field marketing is all about meeting people where they are, however without the right tools, regional events can become resource-heavy and hard to scale. Apella simplifies every stop on your roadshow, from audience targeting and scheduling to onsite engagement and post-event reporting. Whether you're running customer workshops, VIP briefings or regional demos, Apella ensures every event delivers.
Apella powers seamless, scalable roadshows-personalised, consistent, measurable, with less admin effort.
Audience targeting and branded registration
Reach the right people in every location with customised registration flows, seamless CRM integration, and professionally branded invitations. Apella enables you to effortlessly personalise each experience based on region, role, or relationship stage, ensuring every interaction feels relevant, targeted, and aligned with your strategic goals.
Pre-scheduled meetings with high-value contacts
Allow your reps to concentrate on building relationships rather than managing logistics. Apella intelligently matches attendees with your team, scheduling meetings based on availability, location, and purpose. It provides real-time updates, ensuring seamless coordination without any manual effort or interruptions.
Seamless on-site experience
With mobile access, digital check-in, and personalised agendas, every attendee arrives fully prepared and informed. There are no queues, no paper documents, and no confusion-just a seamless, branded experience that runs smoothly from the very beginning to the end of the event.
Clear insight across multiple events
Track who connected, what was discussed, and how each session performed with Apella’s comprehensive analytics. Real-time insights and exportable reports enable institutions to showcase engagement, academic impact, and audience reach clearly-supporting data-driven decisions and helping meet institutional goals with confidence and transparency.
Roadshows,
Simplified and Scaled
Apella ensures roadshows that runs like clockwork; are personalised, measurable, and scalable; with less admin, more consistency, and stronger outcomes.
Ready to see Apella in action?
Experience how Apella transforms networking from guesswork to guaranteed outcomes. Whether you're planning your next major event or nurturing an ongoing community, we'll show you how to simplify complexity - and deliver results.
